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StarWars.com finally announced plans for Force Friday II on September 1, 2017. Here are some quotes:
Force Friday II weekend kicks off on September 1, and with it the launch of new products inspired by Star Wars: The Last Jedi. But to quote Luke Skywalker, “It’s so much bigger!” There will be activities, giveaways, midnight madness events, and the special Find the Force augmented reality treasure hunt — where you can unlock Star Wars: The Last Jedi characters with the Star Wars app.
For the full announcement take a look at the official StarWars.com website!